Mainstreet Records began to concentrate part of its catalog within ONErpm, expanding a partnership that was already being built between the two companies and now enters a more structured phase. The move involves the unification of launches under the distributor's technology, in a model that aims at greater organization and expansion of hip hop in Brazil.
The record company is one of the strongest references of the national trap and has played a direct role in the consolidation of the genre in the country in recent years. The label's catalog circulates between large streaming numbers, presence in charts and aesthetic influence within the scene, which helps explain the weight of this decision within the market.
Solid trajectory and long-term vision
In practice, the integration of part of this collection into ONErpm reinforces a logic of operational centralization and focus on long-term growth. The distributor starts to concentrate more Mainstreet assets within its structure, which expands its presence in the segment and strengthens its performance within national hip hop.
Gisela Alves, responsible for ONErpm Brasil's hip hop area, highlights the cultural impact of Mainstreet on the scene. With this partial unification of the catalog, ONErpm reinforces its position as one of the main distribution structures of hip hop in Brazil.
They joined forces, the trap monopoly now has state-of-the-art technology.